Sterling Cooper. If you have no idea what that name means or signifies, than I’ve already lost you. However, if you do know what Sterling Cooper means than you can understand why it makes “Mad Men” the OBSESSION OF THE WEEK.

For most people I know, “Mad Men” is a show that takes a little while to not only understand but to also love. Yet once you do get the premise and genius of the show, you’re completely hooked. As soon as you hear the short but sweet symphony begin the title sequence, you know what it means; it’s Draper time. Draper being the main character behind the show, Donald Draper to be exact. Don Draper works at Sterling Cooper, an advertising agency in the 1960′s, hooked yet? Yeah, neither were most people.

Though the more you watch the more you realize not only the significance of advertising in the 1960′s but also how you’ve been transported into a whole other world that you’ve never before witnessed. Granted, it’s probably because most of the show’s fans weren’t alive when it’s many historic events occurred. Whether they are representing a Bra company that asks “are you a Jackie or a Marilyn” or showing the beginnings of racial stereotypes in advertisements. “Mad Men” is a show that interests both history buffs and culture aficionados alike.

That’s not to say the show doesn’t offer many other eye popping interests as well. With a fantastic premise the show boasts a beautiful cinematic look all its own while still being faithful to the time period. “Mad Men” also has a fantastic cast of mostly relative unknowns and a writing staff that previously worked on “The Sopranos”. If that’s not enough to make you watch I’m not sure I can better convince you.

What else makes the show so addicting is the lifestyle it presents, when watching an episode your tempted to make yourself an “old fashioned” just to feel like you’re in that world. With sharp dialogue, amazing costumes, and set decoration, it’s very easy to get wrapped up in this place that time may have forgotten.

Don’t miss out on this engrossing and masterfully made program. It’s worth every drop.

Mad Men airs Sundays at 7:00 ET 10:00 PST on AMC

Today in this day and age we are subjected to a wide array of advertisements. There are commercials before our movie previews and there are pop up ads advertising products before we buy something on amazon. So needless to say, that it is rare to really feel affected in any way by an advertisement today because of the constant onslaught we have sadly become accustomed to.

This however changed on Thursday when I saw the trailer for the upcoming film “The Social Network” by director David Fincher. Now granted, as of last year I mentioned on the podcast that i would begin to watch less and less trailers in order to be more surprised by the upcoming film releases. To me, trailers nowadays seem to give away so much that you only find a handful each year that actually get you excited about a film without giving it all away, this film is part of that handful.

Every once in awhile, people throw around terms like “a film that defines a generation” and I usually laugh or scoff at a statement such as this. But as an ashamed member of this A.D.D. generation, I will boldly agree with this outlandish statement. “The Social Network”, revolves around the creation of the social networking site FACEBOOK.COM. To put it simply, this film has the writing (Aaron Sorkin – “The West WIng”), the direction (David Fincher – “Zodiac”), and a slew of young talent (Jesse Eisenberg, Andrew Garfield, and Justin Timberlake). I can’t begin to tell you how excited I am about a film of such potential. Since the online premiere I have watched the trailer at least 5 times more.

With a great song (eerie cover of Radiohead’s “Creep”), fast dialogue, and a great tagline (You don’t get to 500 million friends without making a few enemies) this trailer is my – OBSESSION OF THE WEEK.

Watch “The Social Network” trailer below: